Projects

Various projects completed when working on my marketing certification for Columbia University.

Pitching a fitness-based loyalty program to Crunch Fitness
Pitching a fitness-based loyalty program to Crunch Fitness

Loyalty Program Strategy:

Crunch Fitness
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Live Page
SEM data analysis for fictions suitcase company. Analysis of raw campaign data
SEM data analysis for fictions suitcase company. Analysis and recommendations from raw campaign data

SEM Data Analytics:

Leather Inc
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nationalaquarium
Social Media content strategy for National Aquarium.

Social Media Strategy:

National Aquarium
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BookRevue
Content ideation for Long Island local book store: Book Revue

Content Strategy:

Book Revue
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Work From Hawaii
Campaign analysis of Hawaiian Island’s WFH campaign

Campaign Analysis:

Work From Hawaii
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Hawaiian Islands
Search engine marketing strategy planning for Hawaiian Islands

SEM Strategy Planning:

Hawaiian Islands
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PROFESSIONAL BACKGROUND

cheetah_digital
Cheetah Digital owns a number of cross channel marketing platforms that specialize in email, SMS and push notifications. They were named a leader in email marketing service providers in 2020 and leaders in loyalty technology platforms in 2019.

ACCOUNT MANAGER:

I have worked for Cheetah Digital for over 5 years as a marketing Account Manager for clients including: Footlocker, Allstate, Michaels, and Dollar Shave Club. Through these partnerships, I have successfully provided these clients 1st in class insight on email marketing best practices, campaign reporting and analytics, campaign optimization, A/B testing opportunities and program automation.

Tales From The Trenches

The some of the harrowing adventures and learnings from managing marketing clients and programs.

FLX-Logo

FLX Loyalty Setup:

Foot Locker
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Avon

A/B Testing With Avon:

Avon
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Let’s Stay In Touch

(516) 721-0343

dustintrin@gmail.com